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PDMA NPDP Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Portfolio Management | - Selection and prioritization
|
| Topic 2: Tools and Metrics | - Performance measurement
|
| Topic 3: Strategy | - Innovation strategy
|
| Topic 4: Product Lifecycle Management | - Lifecycle stages
|
| Topic 5: Culture, Teams, and Organization | - Organizational capability
|
| Topic 6: New Product Development Process | - Stage-gate and iterative models
|
| Topic 7: Market Research and Customer Insight | - Voice of the Customer
|
PDMA Product Development Professional (NPDP) Certification Sample Questions:
Question 1
The purpose of the Development Stage is to design the product.
A. False
B. True
Question 2
Jack is a product manager responsible for a product that has clearly entered the decline stage of its life cycle.
What strategy should Jack adopt?
A. Rejuvenate the product by adding new features and finding new users
B. Seek to reduce costs and continue to sell to a loyal market
C. Discontinue the product
D. Any od A, B or C
Question 3
Advantages of product use testing include which of the following?
I. Testing in real customer situations can uncover product strengths and weaknesses that testing in more controlled situations may miss II. Successful product use tests can lead to generate positive word-of-mouth III. Product use testing includes evaluating commercial success IV. Product use testing can be designed to test internal processes like installation and customer service
A. II, III, IV
B. I, II, IV
C. I, II, III, IV
D. I, II, III
Question 4
A company has decided on a name for its new product. The company has done an extensive search and has established that no other company or product is using this name. What form of Intellectual Property right should that company apply for to register the name?
A. Trademark
B. Trade secret
C. Copyright
D. Patent
Question 5
A platform strategy is defined as _____?
A. A set of system and interfaces thaht form a common structure from which a stream of derivative products can be effectively developed and manufactured
B. A common marketing plan for a series of products
C. A common manufacturing system for a range of products
D. A strategy thaht connects marketing, technology and manufacturing
Solutions:
| Question 1 Answer: A | Question 2 Answer: D | Question 3 Answer: B | Question 4 Answer: A | Question 5 Answer: A |
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