IBM 00M-229

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IBM SPSS Predictive Analytics Sales Mastery v1 Sample Questions:

1. A Chief Operations Officer of an insurance company is looking for a way to combine business rules and predictions to easily identify fraudulent claims. Which SPSS product best fits this description?

A) SPSS Collaboration and Deployment Services
B) SPSS Modeler
C) SPSS Decision Management
D) SPSS Data Collection

2. Which step comes directly before modeling in the CRISP-DM methodology?

A) Deployment
B) Model evaluation
C) Business understanding
D) Data preparation

3. Which statement is true about SPSS Modeler Premium?

A) It addresses all but one of the phases in the CRISP-DM methodology.
B) It requires no programming experience to use.
C) It leverages unstructured data only.
D) It leverages structured data only.

4. Which SPSS capability is best suited for a retailer looking to discover the most effective product combinations?

A) Customer Retention and Growth
B) Market Basket Analysis
C) Campaign Insight and Offer Optimization
D) Predictive Maintenance

5. A customer wants to develop a compelling survey, mine the unstructured responses for meaningful trends and relationships, and then deploy the results. Which SPSS product is NOT required to drive this goal?

A) SPSS Statistics
B) SPSS Collaboration and Deployment Services
C) SPSS Modeler Premium
D) SPSS Data Collection

Solutions: